| Global Reach and Team Diversity |
| IndiaTales Founders and Leadership Team hail from 13 countries and four continents; and more, many of us have lived and worked on another continent. We have people in place who understand the two largest world markets for entertainment - the English-speaking West (Hollywood) and India (Bollywood). This uniquely positions us to find, create and distribute content that bridges the two halves of the movie world. |
| Disciplined Operational Methodology |
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| IndiaTales has leveraged Six Sigma Methodology to drive down animation production time and cost by creating our proprietary Lean Decrystalization Process. This has reduced our animation timelines by 75% and cost by 50%, vs industry averages. We move products to market faster, reducing risk of changing consumer tastes. |
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| Rigorous Marketing Approach |
| We evaluate content opportunities for marketing leverage from the very beginning of a project. Using Market Mapping techniques we combine target audience, marketing effort and revenue sources to fully understand and subsequently leverage the best opportunities. |
